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Psychology Today
Dr. Berglas is a contributing blogger to Psychology Today, the internet's leading general psychology website. His contributions from that site are reprinted here.

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In Terms Of Impression-management, Team Obama Is Kicking Team McCain's Butt PDF Print E-mail
Psychology Today
Monday, 29 September 2008 00:00
By Dr. Steven Berglas on September 29, 2008 in The Business Coach

Many leaders, and far more celebrities, employ “impression-management coaches” (or public relations [PR] agents) when they stick one-or-both feet in their mouths. Mel Gibson did following the anti-Semitic diatribe he launched at the LAPD officer who busted him for DUI. When Kobe Bryant was accused of raping the assistant manager of a hotel he visited, the L.A. Laker star used PR agents in an effort to refurbish his image and retain his lucrative “endorsement persona.”

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The Business Coach: My "New & Improved" Blog PDF Print E-mail
Psychology Today
Monday, 22 September 2008 00:00

Welcome to my “New & Improved” blog, The Business Coach: Everything You Ever Wanted to Know About What Coaches Do, and Cannot Do For You, but Didn’t Know You Could Ask. To answer the obvious question, “Why switch from ‘Success Without Distress’ to this subject?” it’ easy: I think this will be of greater interest to Psychology Today’s readers.

As Hara Marano, Editor-at-Large at PT (and my official great friend & godmother) remarked regarding my request to switch foci; “You’ll address some of the issues you planned to raise in your old blog anyway, won’t you?” Of course, I said. I have studied success, successful people, and self-sabotaging successes for (I hate to admit it) over 30 years. With that degree of immersion in a subject it’s hard not to discuss it 24/7. (Or, as they say, “when all you have is a hammer everything looks like a nail.”)

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The Truth About Sarah Palin PDF Print E-mail
Psychology Today
Wednesday, 03 September 2008 00:00

This post is not an instance of jumping on a bandwagon or beating a nearly dead horse. I am doing what I’ve always wanted to do since gaining a modicum of stature from my writings: Trying to disabuse the public of misconceptions concerning how, psychologically speaking, people tick. I engage in this pursuit for a primarily for selfish reason: When half-truths and lies make their way into the mass media and, once there, metastasize like runaway cancers, my blood boils.

My current idée fixe is the trashing of Sarah Palin by pro-Democratic media outlets. I understand political agendas, how much The New York Times and NBC loathe the current president and anyone seen as continuing his policies, but, as they say, enough is too much. I cannot stomach the active distorting of the truth, and this vile behavior is casting Sarah Palin in an underserved negative light. In an attempt to help counteract this wrong, I will attempt to set the record straight about Ms. Palin’s inability to simultaneously be a wife, mother, and Vice President.

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Where Have You Gone "Give 'em Hell" Harry S. Truman? PDF Print E-mail
Psychology Today
Wednesday, 24 September 2008 00:00

Forgive me; this post is nothing if not provocative. But I cannot help myself. Just yesterday I avoided referencing the #1 spots on each ticket for president when introducing my "New & Improved" blog, and this evening a quote attributed to Barack Obama is forcing me to take portable-keyboard-in-hand again. I really wanted to give this avocation a rest, but the junior senator from Illinois forced me back in (sort of). Here’s what happened:

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The Route To The Oval Office: Sizzle & Style...not Substance PDF Print E-mail
Psychology Today
Saturday, 06 September 2008 00:00

This seventh –and final— post as an alleged authority on the subject of “Success Without Distress,” comes close on the heels of my sixth post for a simple reason. The response to my last post convinced me that I erred in using the case of Sarah Palin to illustrate how women who have “love & work” in their lives are, in many ways, psychologically stronger than both women with “love” and no vocational stimulation, and men in general. My error was in failing to anticipate that I would catch partisan flack as a consequence. I was either horrendously naïve or asleep-at-the-wheel. In either case, I learned a lesson that spurred me to write this farewell post which addresses a political issue with both eyes open: Why, in contrast to CEOs and other (e.g. military) leaders, most American political leaders lack authentic strength of character.

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Discerning the content of a candidate’s character: The use of IF… vs. WHEN… I become President. PDF Print E-mail
Psychology Today
Sunday, 17 August 2008 00:00

Theodore Roosevelt, one of the country’s most admired former presidents, often quoted the African proverb, Talk softly and carry a big stick. My father, a man who adored “TR” and called me his Teddy Bear(after the president), taught me the value of Roosevelt’s catch-phrase as well as the related notion, “Talk is cheap.”

Today I use the insights gleaned from my dad when asked, by corporations or venture capital firms, to evaluate the psychological strength of candidates being considered for C-level jobs. In my capacity as a “screener” I attempt to determine if candidates talk-up their game or if they are humble-but-assertive. It isn’t easy. Although “it ain’t bragging if you can do it,” you cannot forget that actions speak louder than words. Therefore, I rely on my dad’s “test” to weed-out blowhards from those who will put points on the board, valuing quiet strength with nascent “strike power” over slick sales pitches.

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